Color Insider

Color Insider

Graphic Design & UI/UX

Color in Web Design

What do customers value in website design? Online Design Companies Database TopDesignFirms has conducted research focused on consumer attitudes towards color in web design.

Aug 09, 2023
∙ Paid

What do Customers Value in Website Design?

An online design companies database called TopDesignFirms conducted research that focused on consumer attitudes toward color in web design. Let’s talk about their results and why color strategy is an absolute essential when it comes to designing your website.

Strategic Color Selection is Crucial

  • 39% of survey respondents prioritize color as the most important component of website design, indicating that companies should prioritize color selection as it can boost both sales and customer loyalty.

User's avatar

Continue reading this post for free, courtesy of Ametra.

Or purchase a paid subscription.
© 2025 Syntes, Inc. · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture